Privacy policy

Last Updated: May 21, 2026

 

This Privacy Policy describes how DARKHOOT FASHIONS PRIVATE LIMITED] (“we”, “our”, or “us”) collects, uses, discloses, and protects your personal information when you visit or make a purchase from [ www.darkhoot.com] (the “Site”). Our store is hosted on Shopify and Shopify.

By accessing or using our Site, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and use of your information in accordance with its terms.

 

1. Information We Collect

We may collect the following categories of personal information when you interact with our Site or services:

A. Information You Provide Directly

When you place an order, create an account, contact us, or subscribe to marketing communications, we may collect:

  • Full name
  • Billing and shipping address
  • Email address
  • Telephone number
  • Payment and transaction details
  • Account credentials
  • Customer support communications
  • Any other information voluntarily submitted by you

B. Automatically Collected Information

When you access the Site, certain information may be collected automatically through cookies and similar technologies, including:

  • IP address
  • Browser type and device information
  • Operating system
  • Website usage and browsing behavior
  • Referral URLs and pages visited
  • Session duration and interaction data

C. Payment Information

Payments are processed securely through third-party payment providers integrated with Shopify. We do not store complete debit or credit card information on our servers.

 

2. How We Use Your Information

We use the information collected for legitimate business purposes, including to:

  • Process, manage, and fulfill orders
  • Provide customer support and respond to inquiries
  • Communicate order confirmations, shipping updates, and service-related notices
  • Improve our website functionality, products, and customer experience
  • Personalize content, recommendations, and marketing communications
  • Detect, investigate, and prevent fraudulent or unauthorized activity
  • Comply with applicable legal and regulatory obligations

3. Shopify Hosting & Third-Party Services

Our online store is hosted by Shopify, which provides the e-commerce platform enabling us to sell products and services to customers.

Your data may be stored through Shopify’s secure data storage systems, databases, and applications protected by industry-standard security measures.

For additional information regarding Shopify’s handling of personal information, please review:

We may also use trusted third-party service providers for:

  • Payment processing
  • Shipping and logistics
  • Marketing and email communications
  • Website analytics
  • Customer support services

These providers are authorized to access personal information only as necessary to perform services on our behalf.

 

4. Cookies & Tracking Technologies

We use cookies, pixels, and similar tracking technologies to enhance your browsing experience and improve our services.

These technologies may be used to:

  • Maintain shopping cart and checkout functionality
  • Remember customer preferences and login sessions
  • Analyze website traffic and performance
  • Deliver relevant advertising and promotional content
  • Measure the effectiveness of marketing campaigns

You may modify your browser settings to decline cookies; however, certain features of the Site may not function properly as a result.


5. Marketing Communications

Where permitted by applicable law, we may send promotional emails, newsletters, product announcements, and special offers to users who have opted to receive such communications.

You may unsubscribe from marketing communications at any time by:

  • Clicking the “unsubscribe” link included in emails, or
  • Contacting us directly using the information below.

 

6. Disclosure of Information

We do not sell, rent, or trade your personal information.

We may share personal information with:

  • Payment gateways and financial service providers
  • Shipping and fulfillment partners
  • Marketing and analytics providers
  • Shopify and approved Shopify applications
  • Legal authorities where required by law or to protect our legal rights

All third parties are required to maintain the confidentiality and security of personal information.

 

7. Data Retention

We retain personal information only for as long as necessary to:

  • Fulfill the purposes outlined in this Privacy Policy
  • Maintain business and financial records
  • Resolve disputes
  • Enforce agreements
  • Comply with legal obligations

 

8. Your Rights & Choices

Depending on your jurisdiction, you may have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal data
  • Withdraw consent for marketing communications
  • Request a copy of your data
  • Object to or restrict certain processing activities

Requests may be submitted using the contact details provided below.

 

9. Data Security

We implement commercially reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, or destruction.

While we strive to use acceptable means to protect your information, no method of transmission over the Internet or electronic storage is completely secure.

 

10. Third-Party Links

Our Site may contain links to external websites or services operated by third parties. We are not responsible for the privacy practices, policies, or content of such third-party sites.

We encourage users to review the privacy policies of any external websites they visit.

 

11. Children’s Privacy

Our services are not directed toward individuals under the age of 18, and we do not knowingly collect personal information from children.

If we become aware that personal information has been collected from a child without appropriate consent, we will take reasonable steps to delete such information.

 

12. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. Any changes will become effective immediately upon posting the revised version on this page.

Your continued use of the Site following any modifications constitutes acceptance of the updated Privacy Policy.

 

13. Contact Us

If you have any questions regarding this Privacy Policy or the handling of your personal information, please contact us at:

Darkhoot Fashions Private Limited
Email: info@darkhoot.com
Phone: +91 8848306952